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Secure your on-demand access to the Voice of the Agent Conference—the premier insights event for ambitious estate and letting agents.

This exclusive video library captures every moment from Bletchley Park, featuring 18 world-class speakers across 10 expert-led keynotes and panels. Learn directly from industry heavyweights like Will Ullstein of YouGov, behavioural science expert Phill Agnew (host of the Nudge podcast), and property authority Kate Faulkner OBE.

Don't rely on second-hand summaries. Watch the full recordings to decode the data, master the strategies, and unlock the actionable insights you need to navigate the market in 2025.

Pricing & Packages

Tier 1: The Recordings

£199 one-off

Full access to 2025 Video On-Demand

Tier 2: Future-Proofer

£249 bundle

Full access to 2025 Video On-Demand
Ticket to 2026 Conference

Tier 3: The Ultimate Bundle

£299 bundle

Full access to 2025 Video On-Demand
Ticket to 2026 Conference
2026 Video On-Demand

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2026 Conference Ticket Only

£99 attendance only

Early bird ticket for:
The Voice of the Agent 2026 Conference

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“Data doesn’t have an opinion, but it does have a voice”

Welcome & Introduction

Toby Martin, CCO, We Are Unchained.

Framing the day: from insight to action, decoding what really matters to today’s agents.

World Class Marketing in 2025: What Works Now

Simon Leadbetter (Founder, We Are Unchained).

Drawing on a comprehensive three-year study of UK agency performance, Simon reveals the specific operational behaviours that separate high-growth firms from the rest. Discover why "visibility beats confidence" and how to implement the structural discipline required to outperform the market regardless of external conditions.

The Future of Estate Agency

Heather Staff (Co-Founder, Street Group).

Heather explains that rising costs and digital-first consumer behaviours are forcing a structural evolution in the industry. She explains why the winners will be agencies that redesign their models to blend high-touch human expertise with high-tech automation and AI.

Local Search, AI and the Battle for Digital Visibility

Ben Marley (Founder, Geocale).

Ben argues that search has evolved beyond simple keywords into a battle for "discoverability" across typed, voice, and AI platforms. He explains why future visibility depends on digital credibility and authority, ensuring your agency isn't just listed on Google, but actively recommended by AI assistants.

The Future Is Already Here: Efficiency, Capacity and the Economics of Focus

Victoria Lambden (GlueDog).

Victoria challenges the industry obsession with volume, arguing that sustainable growth comes from client discernment and operational flow rather than just chasing more instructions. She explains how to fix the "throughput problem" by aligning human capacity, and deploying technology that removes friction instead of creating it.

Portals, Artificial Intelligence and the Shift From Search to Discovery

Mal McCallion (CEO, ModelProp).

Mal presents evidence that consumers have already swapped traditional search for AI-driven discovery, forcing portals to evolve from catalogues into concierges. He explains why this shift strengthens the agent's role, rewarding relevance and strategic matchmaking over simple listing speed.

Breaking Through the Cut Glass Ceiling: Prime Property Panel

Elaine Penhaul (Lemon & Lime Interiors), Ross D'Aniello (Chartwell Noble), Maria Santillana (DDRE Global), Steve Eakins (Lumon) and Alexandra Wood (Alexandra Wood Bespoke).

An expert panel redefines "Prime" as a market driven by psychology and curation rather than just price points. They discuss why personal brands are overtaking heritage agencies, how currency fluctuations shape buyer behaviour, and why meticulous staging is a commercial necessity for high-value conversions.

The Houses the UK Built (or Didn’t): Politics, Policy and the Real Causes of the Housing Crisis

Kate Faulkner OBE.

Kate challenges the myth that the housing crisis is accidental, tracing it instead to decades of specific political choices and the decline of social housing. She presents a data-backed roadmap for the future, detailing the systemic changes and collaborative efforts needed to restore market stability.

Our Survey Said: Conveyancing Is Broken Panel

Hosted by David Opie (Today's Media).

Moving beyond the blame game, this panel diagnoses the systemic friction between agents' need for speed and conveyancers' need for accuracy. They conclude that the solution lies in treating each other as partners, preparing contract-ready properties, and narrating the journey together.

From Postcodes to Personas: How Data Is Rewriting Property Marketing

Ben Nicholas (Head of Property and Real Estate, Experian).

Ben reveals why modern marketing must shift from targeting "where" to understanding "who". He explains how tools like Experian’s Mosaic allow agents to swap broad postcode targeting for precise household personas, ensuring marketing budget buys relevance rather than just volume.

Future Proofing the Property Industry: Understanding the Next Generation Consumer

William Ullstein (UK CEO, YouGov).

William presents critical data on Generation Z, warning that tomorrow's consumers demand ethical alignment, digital-first speed, and AI integration as standard. He explains why agencies clinging to "phone-first" models face existential risk and must adapt to a customer base that experiences a year of change in just days.

The Psychology of Persuasion: How People Really Decide

Phill Agnew (Host, Nudge Podcast).

Phill reveals that decision-making is driven by subconscious shortcuts rather than logic. He demonstrates how to use behavioural science principles—such as distinctiveness and the "labour illusion"—to remove psychological resistance and boost conversion without extra spend.

Final Reflections & The Road to 2026

Simon Leadbetter & Toby Martin.

Themes, actions, and an open invitation to help shape the next chapter of The Voice of the Agent.

Heather Staff

Heather Staff, CEO of Street Group, speaking at The Voice of the Agent Conference — Heather Staff

Heather Staff is the co-founder of Street Group, the Proptech powerhouse behind Spectre and Street.co.uk. With a background in economics and an unshakable belief in building with agents, not just for them, Heather has helped Street Group become one of the UK's most innovative scale-ups. Recently named among the Top 50 Most Ambitious Leaders by The Times and LDC, she champions cultural change in estate agency and Radical Candor in leadership.

Street Group CEO

Kate Faulkner

Kate Faulkner, property market expert, presenting at The Voice of the Agent Conference — Kate Faulkner

Kate is a leading property consultant and commentator, chairing the Home Buying and Selling Group and co-founding The Lettings Industry Council. Her firm provides independent research and analysis on market trends, while Propertychecklists.co.uk offers city-specific property data. Author of eleven books, including four for Which?, she produced the UK's only Buy-to-Let TV show and is a regular contributor to BBC, ITV, and major national media outlets.

Property Market Expert

Mal McCallion

Mal McCallion, CEO of ModelProp, delivering insights on AI in property at the conference — Mal McCallion

Mal is CEO of ModelProp, a leading innovator in property technology and AI. With over two decades of experience shaping the UK estate agency and PropTech landscape, including helping launch Zoopla and Primelocation, he brings sharp insights on automation, data, and the future of property and the industry. Mal is known for delivering clear, forward-thinking perspectives that challenge convention and inspire action across the industry.

ModelProp CEO

Victoria Lambden

Victoria Lambden from GlueDog discussing PropTech integrations at The Voice of the Agent Conference — Victoria Lambden

Victoria Lambden is a seasoned business development leader and Proptech specialist, currently driving growth at GlueDog — the industry's go-to for integrations and automations. Equal parts strategist and operator, Victoria has a gift for translating complex solutions into commercial impact. A familiar face in the Proptech circuit, she's often sought after for her sharp insights, irreverent takes, and passion for making tech actually useful.

GlueDog Business Development Lead

Toby Martin

Toby Martin from Unchained Ltd presenting on AI and video marketing at the conference — Toby Martin

Toby Martin is a self-taught technophile and marketing innovator whose work at the intersection of AI and video content is helping brands tell smarter stories, faster. With a background spanning agency and in-house roles, Toby brings a sharp eye for emerging tools and a practical sensibility to implementation. Whether it's generative video, automation, or multi-channel storytelling, he's one of the new breed of marketers redefining the creative process

Unchained Ltd Marketing Innovator

Will Ulstein

Will Ulstein, YouGov UK CEO, sharing data-driven property insights at the conference — Will Ulstein

Will Ullstein is UK CEO of YouGov, a global leader in data and research. Since 2015, he's led innovation across ad tech and commercial strategy, launched YouGov's global Advertising Solutions, and guided its COVID-19 insights programme. A regular speaker at DMEXCO, Cannes Lions, and the Festival of Marketing, Will blends technology, first-party data, and human insight to drive smarter decisions and measurable growth.

YouGov UK CEO

Phill Agnew

Phill Agnew, host of the Nudge podcast, speaking on behavioral marketing at the conference — Phill Agnew

Phill Agnew hosts Nudge, the UK's #1 marketing podcast. It's a critically acclaimed behavioural science show that has featured world-renowned guests such as Richard Shotton, Rory Sutherland, Tali Sharot, Jonah Berger, Dan Pink, and Chris Voss. With a knack for demystifying complex psychological concepts, Phill translates cutting-edge behavioural science into actionable insights for marketers, business leaders, and everyday professionals. His podcast has been downloaded by hundreds of thousands across the globe, establishing Phill as a trusted voice in behavioural marketing.

Nudge Podcast Host

Ben Marley

Ben Marley, founder of GeoCale, discussing Google optimization for estate agents — Ben Marley

Ben Marley, founder of GeoCale, is a property professional with over a decade in estate agency. He specialises in helping agents grow through innovative marketing and Google Business Profile optimisation. GeoCale leads the industry in boosting local map visibility and expanding reach across emerging platforms like voice and AI search, keeping agents ahead in a changing digital landscape.

GeoCale Founder

Ben Nicholas

Ben Nicholas from Experian UK presenting on data-driven property decisions — Ben Nicholas

Ben Nicholas is Head of Property & Real Estate at Experian UK, where he helps the property industry make smarter, data-driven decisions. Drawing on Experian's powerful consumer and location insights, he works with clients across residential and commercial sectors to understand people, places, and potential. With a career spent turning complex data into real-world strategy, Ben brings a clear, practical perspective on how insight can shape better property outcomes.

Experian UK Head of Property

Simon Leadbetter

Simon Leadbetter, CEO of We Are Unchained, hosting The Voice of the Agent Conference — Simon Leadbetter

Simon Leadbetter is a senior marketer with experience at Fidelity, Prudential, AXA, Autotrader, Barclaycard and the Daily Telegraph. In property, he served as Group Marketing Director at Countrywide, Global Head of Marketing and Partner at Knight Frank, interim CMO at Keller Williams UK, and Global CEO of Fine & Country. An entrepreneur, he founded AffinityIQ, Blue & Green Tomorrow, and The Professors Journal, a lauded UK armchair treasure hunt. He now leads We Are Unchained, delivering data-driven marketing strategy and insight.

Unchained CEO

Elaine Penhaul

Elaine Penhaul, property staging expert and CEO of Lemon & Lime Interiors — Elaine Penhaul

Join Elaine Penhaul, founder of award-winning Lemon and Lime Interiors, as she shares proven staging strategies that deliver faster sales and higher offers. With insights from her work with Knight Frank, Savills, and Fine & Country, Elaine will reveal how property presentation directly impacts buyer decisions. She'll also demonstrate StageFlow, her innovative ROI measurement app that quantifies staging's impact on your bottom line.

Lemon & Lime Interiors, Founder & CEO

Ross D'Aniello

Ross D'Aniello, CEO of Chartwell Noble and luxury property expert — Ross D'Aniello

With £3 billion in transactions across 25+ years, Ross D'Aniello brings unparalleled expertise in Prime and Super-Prime country properties. As CEO of Chartwell Noble, he'll share exclusive insights on marketing prestigious rural and equestrian properties to discerning clients. Ross will also demonstrate how PAPi, his AI-powered marketing assistant, is revolutionizing agent productivity and client communications in the luxury sector.

Chartwell Noble, CEO & Co-Founder

Maria Santillana

Maria Santillana

Drawing from her experience at luxury powerhouses Audemars Piguet, CHANEL, and Gucci Group, Maria Santillana will reveal how to elevate property marketing to luxury brand standards. As Head of Brand & Marketing at DDRE Global, she'll share practical strategies for creating distinctive, high-end campaigns that resonate with affluent buyers. Learn how to blend data-driven precision with creative excellence to position your properties in the premium market.

DDRE Global, Head of Brand & Marketing

David Opie

David Opie, Managing Editor of Today's Media and industry thought leader — David Opie

David Opie brings a unique cross-sector perspective as Managing Editor of Today's Media publications including Today's Conveyancer and Today's Family Lawyer. His session will explore how estate agents can build stronger relationships with legal professionals to streamline transactions and improve client outcomes. David will share exclusive insights from his conversations with industry leaders and practical strategies for effective agent-solicitor collaboration.

Managing Editor, Today's Media

Clare Yates

Clare Yates, property industry strategist and training specialist — Clare Yates

With 30+ years of experience across property and conveyancing, Clare Yates will share practical techniques for breaking down silos between estate agents and legal professionals. Her presentation will reveal proven strategies from her bespoke training programs that have helped thousands improve transaction efficiency and client satisfaction. Learn how better collaboration can reduce fall-throughs and accelerate completion times in today's challenging market.

Property Industry Strategist & Trainer

Alexandra Wood

Alexandra Wood

As Savile Row's first female tailor designing exclusively for men, Alexandra Wood will share insights on creating a magnetic personal brand that attracts premium clients. Featured in GQ, Esquire, and Forbes, she'll reveal how estate agents can elevate their professional image to command respect and differentiate themselves in a competitive market. Discover practical strategies to project confidence and authority through personal presentation.

Alexandra Wood Bespoke Tailoring, Founder

Matt Baldock

Matt Baldock, estate agency entrepreneur and industry consultant — Matt Baldock

Drawing on 24 years of frontline agency experience, Matt Baldock will share practical, no-nonsense strategies for building resilient businesses in today's market. As Co-Owner of Charles David Casson Estate Agents and The HMO Network, Matt will reveal how diversification and collaboration have fueled his success. His presentation will focus on actionable tactics that agents of all sizes can implement immediately to improve profitability and market position.

Charles David Casson & Baldock Brothers

Steve Eakins

Steve Eakins, currency specialist for international property transactions — Steve Eakins

With nearly two decades as the property industry's trusted currency specialist, Steve Eakins will reveal how smart FX strategies can help close more international deals. His presentation will explore current global wealth flows and how agents can capitalize on them, particularly in today's volatile currency markets. Learn practical approaches to help international clients maximize their budgets and overcome price-sensitivity through strategic currency management.

Property Currency Specialist

Simon Thomas

Simon Thomas, CEO of Montpellier Legal and prime property conveyancing expert — Simon Thomas

Simon Thomas brings over 20 years of prime property conveyancing expertise to our conference. As CEO of Montpellier Legal, he'll share insights from handling ultra-high-net-worth transactions, including completing a £20 million Knightsbridge purchase in under a week. A former Law Society committee member and Sunday Times featured expert, Simon will reveal practical approaches to streamlining complex transactions and building effective agent-solicitor relationships.

Montpellier Legal, CEO

The Property Mark

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